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The Best SEO Proxies: Top 5 Providers for Your SEO Tools

This list features the top proxy services for SEO. They’ll let you track ranks, research keywords, analyse competitors, and audit sites with ease. Each of these providers went through extensive tests. We made sure they: a) can access Google with the fewest Captchas or blocks; b) support scraping at scale; c) offer many locations to choose from. We also looked at their features and customer support. Below are the best SEO proxies for your SEO software or scraping script. 

geosurf
Rating
9.2

Best SEO Proxy Service – Geosurf

Geosurf’s residential proxies impress with good speeds, high success rate, and no connection limits. Another big plus is location coverage: you’ll be able to target most countries in the world, and even 1,700+ cities. The downside? Premium pricing. There’s also no free trial – it’s possible to get one, but you’ll have to haggle with an account manager.

PROS

+ Very reliable proxies
+ Residential IPs
+ Many locations
+ Country and city-level targeting
+ Unlimited connections

CONS

Expensive

smartproxy
2
Rating
8.9/10
Smartproxy

Smartproxy is another top choice if you need rotating proxies for SEO. We tested them to be great performers, even at high loads. The proxies are backconnect, so you’ll only need one gateway address, and Smartproxy’s servers will automatically rotate the IPs for you. The user experience is also great: you can expect responsive 24/7 customer support, intuitive dashboard, and multiple setup tutorials. 

PROS

+ Residential IPs
+ Global locations
+ No connection limits
+ Easy to use
+ Inexpensive

CONS

Only 8 cities

 

Oxylabs
3
Rating
8.3/10
Oxylabs

Oxylabs is a premium proxy provider. Sadly, it no longer allows using its residential proxies with Google, offering a special tool called Real-Time Crawler instead. Still, the provider’s datacenter proxies include unusually many locations and even automated rotation, which put Oxylabs on the list. The IPs performed above-average, but faced more blocks compared to Smartproxy and Geosurf. 

 

PROS

+ Fast dedicated proxies
+ 82 locations worldwide
+ Unlimited connections
Flexible rotation settings
+ Dedicated account manager

CONS

More blocks than residential IPs

 

RSocks
4
Rating
8.0/10
RSocks

RSocks residential proxies perform well with Google, but they wouldn’t be our first choice. The location targeting is limited: you’ll have to do it manually or buy a plan for the country you need. If that’s okay with you, RSocks can be a good choice for SEO. The pricing is hard to compare because it’s time rather than traffic based. It’s good if you need proxies for short tasks and starts getting expensive with longer subscriptions.

PROS

+ Residential IPs
+ Many pricing plans
+ Great customer support
+ Cheap for short tasks

CONS

Few locations
Limited location targeting
Expensive for longer tasks

luminati
5
Rating
7.8/10
Luminati

Luminati is the dominant proxy service, so we didn’t expect it to end up this low. This is due to surprisingly disappointing proxy performance: mobile, residential, or datacenter, they all had big issues with Google blocks. Performance aside, Luminati remains the best: you can get any feature or location you need. Just know that this will cost you.

PROS

+ Largest number of proxies
+ Every city and country
+ Unlimited connections
+ Static residential IPs
+ Great proxy manager

CONS

Disappointing proxy performance
Expensive

 

How We Picked the Best SEO Proxies

SEO proxies need the same features as regular web scraping proxies. In this case, we paid particular attention to:

  • Residential IPs – you need them to avoid Captchas and Google blocks. They’re also easier to use. We cover why below. 
  • Many locations – especially relevant if you or your clients do business in multiple countries. 
  • Location targeting – even if you get access to many locales, make sure you can actually choose them. For instance, if you buy a EU pack but can’t choose German proxies, this will hurt your SEO project.
  • Concurrent connections – to scrape fast, you need to do many tasks at once. The provider should ideally offer unlimited connections. This may lower the success rate, but the trade-off is worth it. Connections are sometimes also called threads or ports.  
  • Proxy performance – includes speed, stability, and success rate. We understand that it’s hard to measure performance by yourself, so we’ve made the tests for you. You can find them in our provider reviews. 
  • HTTP(S) proxies – you don’t really need SOCKS proxies for scraping Google. So, save yourself the cost and possible compatibility errors, and go with HTTP(S). 

Frequently Asked Questions About SEO Proxies

Why Do I Need an SEO Proxy?

The main reason for using Google SEO proxies is automation. Collecting all the data by hand is simply too slow and inefficient. That’s why you need some help. 

If you’re reading this article, you’re probably considering a manual SEO tool like ScrapeBox, GScraper, or SENuke. You might even try to write a scraping script yourself. Or you simply need proxies for your own SEO service.

In any case, you’re going to be using Google – a lot. While Google’s servers are among the most resilient in the world, the company still doesn’t want you to spam them. So, making hundreds or thousands of requests from the same IP address will very quickly lead to captchas and eventually a block. 

The same goes for researching your competitors. You’re going to be assaulting their servers with many requests to extract the information you want. After noticing the attack – it won’t take long – they’ll look at where it’s coming from. There’s a high chance your IP will lead them straight back to you. 

By using SEO proxies, you can quickly and automatically gather large amounts of data, whether from a search engine or the competition. Neither of them will be able to stop your efforts. And they won’t know who’s behind them. 

How Are Proxies Used for SEO?

Companies use SEO proxies in various ways. It ranges from simply scraping Google search results for ranking data, to extracting contact information for outreach, to… Well, let’s just say that marketers are creative. Here are a few of the main use cases:

  • Rank tracking – SEO is an infinite tug-of-war between companies for first positions on Google. With rank tracker proxies, you can check where your website’s pages stand at a given moment for target keywords and locations. You can do this monthly, weekly, or even daily, depending on your needs and tools. 
  • Site audit – SEO proxies let you quickly scrape the contents of any publicly available website, checking for broken or misconfigured links and other flaws. 
  • Competitor analysis – using proxies for SEO, you can extract all kinds of data from your competitors. For instance, you might want to see their headlines and meta descriptions to compare with your own. You could be interested in the images they use. Or perhaps it’s the word count you’re after. There are many possibilities here. 
  • Keyword research – SEO proxies are indispensable for researching keyword volume across locales, long tail and related queries.

Marketers also use proxies for social media. You can read our articles on the best Instagram, Twitter, and Facebook proxies.  

Are SEO Proxies White Hat?

Proxies and automation software are just tools. As with many tools, it largely depends on how you use them. 

The above-mentioned use cases are mostly white-hat – all you’re doing is taking advantage of publicly accessible information. As long as you don’t accidentally go overboard and damage the website’s infrastructure, there’s nothing inherently bad in your actions. 

However, proxies for SEO might also be used for more questionable purposes:

  • Fake traffic – Google’s ranking algorithms consider a website’s popularity, as well as the bounce rate, session duration, and other on-site parameters. Some webmasters don’t shy away from setting up bots with proxies to boost their ranking this way. 
  • Backlink building – SEO proxies can also be paired with software like GSA Search Engine Ranker to automatically build a large number of backlinks to your website. The GSA SER method is effective short term, but it can quickly turn against you, as such backlinks tend to disappear as easily as they appeared. 
  • Comment posting – One of the most popular tools for the task is XRumer. It’s marketed as a tool for SEO, but really people mostly use it to spam online forums and comment sections. Some SEO proxy services explicitly forbid from using their IPs with similar programs. 

Dedicated or Rotating Proxies for SEO?

There’s no clear winner. At first sight, SEO dedicated proxies look like a better option: they’re faster, cheaper, and handle big loads well. The downside is that you really have to know what you’re doing. Else, the proxies will quickly go down. Here’s why.

DEDICATED PROXIES ARE HARD

This is because dedicated proxies, also called private proxies, come from data centers and not real users. Google and other websites can easily tell the difference.

They are always distributed in subnets. A subnet houses a range of IP addresses, and if one gets blocked, it’s likely that others will follow. Most SEO proxy providers won’t bother to spread your proxies across many subnets. At best, you’ll get five or ten.

So, you’ll have to configure your web scraping software or script really well to reduce the chances of getting blocked. You’ll have to make fewer requests, stagger them across time intervals, and do other trickery just to fool the target website.

Another problem with SEO private proxies is that it’s hard to find providers with adequate locales. Unless we’re talking about Oxylabs or Luminati, you’ll have to do with proxy servers in the US, several European countries, and some Asian location if you’re lucky. That’s not enough for SEO purposes.

CONSIDER GOING WITH RESIDENTIAL PROXIES

For these reasons, you might be better off with residential proxies.

They come from devices of real users and have no subnets, so Google will have a harder time shutting down your IPs.

Furthermore, some providers offer backconnect rotating proxies which change after each connection request. This lets you do many connections at once, compensating for the slower speeds.

Finally, providers usually have a larger number of residential than datacenter proxies, meaning that you’ll have more locations to choose from.

Your Decision Should Be Easy Now

There you have it! Now you should be well-armed with information what SEO proxies are, how you can use them, and who offer the best proxies for SEO. If you still have any questions, shoot us (Adam & Chris) an email at [email protected], and we’ll try our best to advise you.